Presently app

Overview
 

​Presently is a lightweight journaling app that helps users remember the little moments in their day. It’s so lightweight, however, that they’re struggling to keep users engaged. Presently needs a way to motivate their users to post daily

Project Details

 

3 Member Team

Roles and responsibilities

Visual Design Lead  I  Co-Lead Interaction Designer

 

DISCOVER

PROBLEM STATEMENT

Presently has read user complaints that there’s a lack of detail and specificity when it comes to mood tracking, and that they would like to be able to use their compiled data to keep a better eye on their mental health.

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SCOPE & CONSTRAINTS

Based on usability tests, buttons were confusing. We kept the simple green palette but added a bit more shades of green to create a rich color experience.

Many journal entries were lost/erased so a sign-in page with cloud storage will allow her journal entries to stay in her account and allows to track for long periods of time.

 

DEFINE

COMPETITIVE ANALYSIS

Screen Shot 2020-03-19 at 1.40.10 PM.png

ORIGINAL APP BASIC LAYOUT

PROCESS & ROLE

 

I developed the walkthrough screens and the sign-up screen. Here are a few reiterations based on feedback and design simplification based on Alice’s needs.

USABILITY TESTING RESULTS

Mood tracking button

  • “Looks like a sticker”

  • “Face not intuitive enough”


Photo upload button

  • Photo upload button placement 

  • Photo upload button should be a more standard “camera” icon


Bar graph

  • “I don’t follow”

  • Preference for a bar graph

  • Too much blank space on graph

 

DEVELOP

A step by step iteration/reiteration process just by designing the sign up screen. I kept with the brand green and charcoal while taking the liberty of adding a hint of yellow via a gradient. Later versions had the "lemon-lime" color subdued for a more frosted look. Much easier and calming for Alice.

BEFORE

AFTER

BEFORE

AFTER

NUMEROUS VERSIONING OF THE BOTTOM NAVIGATION BAR

AFTER

 

DELIVER

ORIGINAL LAYOUT

UPDATED VISUALIZATION AND ENHANCE FEATURES

For the future
 
After the redesign and enhancement of the Presently App, my main goal was to make it compete and be a contender in the journaling/gratitude app industry. with that being accomplished, my team and I would consider:
  • Adding achievements
  • Mental health resources
  • Recaps for month or year
  • Hi-Fi Usability Testing
  • Instagram
  • Twitter
  • LinkedIn

© Copyright 2020 Franklyn Espinoza